Madge Motor Service was founded in 1920 by T S Madge and L J Madge. Initially they served the town of Palmerston North but with the establishment of a bus service provided by the Borough Council, they changed the direction of their activities by commencing operations between Palmerston North and Feilding, and Palmerston North and Foxton.

This is the first motorcar in Bunnythorpe - a single cylinder Darroch. The image was taken at ‘Matasubara”, the homestead of A S Aldrich. Mr Merrett, pictured in the drivers seat, boarded with A S Aldrich and family while Manager of the Dried Milk Factory at Bunnythorpe, which later became Glaxo Laboratories. The car was owned by Mr Alex Nathan and used by Mr Merrett.